Promoting DISCO Catalogs to Music Supervisors

Once you’ve invested all that time into building and designing your DISCO Catalog (previously Libraries), you’ll want to get as many eyes and ears across it as possible. This article includes ideas for optimizing, sharing, and promoting interest in your Catalog.

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CONTENTS

In this article, you'll learn how to:

  1. Share your DISCO Catalog
  2. Opt in to the Music Supervisor Discovery browser
  3. Ensure your music appears in MultiDISCO Search results
  4. Add your Catalog link to playlist footers
  5. Avoid common Catalog design mistakes

Share Your Catalog

Set your DISCO Catalog live and share the link/URL with clients or hyperlink it on your website:

library share link highlighted

MultiDISCO Search and Discover Music Browser

DISCO Catalogs are designed to help music supervisors discover your music.

When the Easy Access setting is selected, Music Supervisors have two options to access music from your DISCO Catalog inside their own DISCO.

  1. The Discover Music Browser
  2. MultiDISCO Search Results

The "Discover Music" browser in the sidebar (only visible to Music Supervisors) hosts thousands of DISCO Catalogs.

Discover Music area

MultiDISCO Search is built in to Music Supervisor DISCO accounts. Results are returned from their own DISCO library along side results from opted-in DISCO Catalogs whenever they use their DISCO Search bar.

Learn more about MultiDISCO Search in this quick video.

In the screenshot below, a search for "Rock Party Anthemic" shows results from the music supervisor's DISCO. Below the first five results "More tracks from across DISCO" appear with links to the DISCO Catalogs where they are hosted.

Settings to Opt-in to MultiDISCO Search and the Discover Music browser

  • Open your Catalog CMS and navigate down to the Access and Promotion tab
  • Select the "Easy Access" option
  • The tracks in this Catalog are now opted-in to MultiDISCO search results and vetted Music Supervisors are automatically approved to download or Save to DISCO from your Catalog.
Music supervisors still have to contact you to license your music.
opt into music supervisor discovery area

Link Link Link Your Catalog!

  • Link to your Catalog from your website.
  • One common method is linking through a “Search our Catalog” button.
  • Send direct invites to your close contacts from the Catalog CMS - this pre-authorizes them to access the Catalog.
  • Add the Catalog share link into your email signature.
  • Share the Catalog link in bulk email campaigns.
  • Add your Catalog link to your DISCO profile "contact details" so it will appear in shared playlist footers.
Contact info and library link at bottom of playlists
  • Edit your profile in Settings & Account:
Profile and account settings

What Not To Do

Don’t blow the opportunity to make a good first impression by cutting corners and publishing a half-baked Catalog.

Here are a few examples of what to avoid:

  • Missing banner image or logo
  • Unrecognizable or irrelevant Catalog name
  • Messy, inconsistent metadata
  • Duplicate artist profiles (due to inconsistent artist metadata fields)
bad example of library design
Presentation and metadata are critical! You are always being compared to every other professional and DISCO Catalog in the industry.

A Note On Sync Opportunities

Landing sync placements is a game of numbers that involves luck, high quality music, fast communication, trusted relationships, and well tailored presentation and delivery.

The more searches your music can appear in, or be pitched for, the higher the likelihood of landing a sync.

Publishing a DISCO Catalog and appearing in MultiDISCO Search results does not guarantee sync placements or discovery.

Having a well-designed DISCO Catalog does, however, present your music in an easily searchable interface that increases the odds of it being discovered by Music Supervisors. 

You will still need to do the legwork to establish relationships with Music Supervisors.

This includes researching the films, TV shows, brands, and video games that license music similar to your own; sending hundreds or thousands of emails; attending industry events and having lots of conversations over months and years to build trust. These are the activities of the best sync reps.

It’s ultimately about sending the right music to the right people at the right time, all the time, while building enough recognition and trust that they'll open the email and listen.

And if they like what you send, chances are they’ll eventually check out your DISCO Catalog and discover more of your material for sync opportunities!

Getting to this point is the beginning - the foot in the door. From this point onward you need to maintain the relationship by sharing helpful updates on a semi-regular basis, or when most relevant. It is unlikely you will get any response from the music supervisors, so don't ask for feedback.

They will get in touch when they have a license opportunity.

Read our blog posts for more insights on pitching and promoting:

How Volkswagen sourced a doo wop classic with MultiDISCO Search

Ways to Promote Your DISCO Catalog and Boost Exposure

Your Guide to Metadata for Sync

Discovery Suite FAQ.